Virtual events are being launched across print in order to plug the gap left by the postponements of drupa, Fespa, SDUK and more.
Resolve Business Management (RBM) has launched Global PrintExpo, which it is calling ‘the world’s first virtual exhibition and conference for the printing industry.’
The event, set to open in June 2020, will work in the same way that a live exhibition does, except that you can visit the show 24 hours a day, 365 days a year, from anywhere in the world.
A 10,000sqm venue and all the stands inside it will be rendered in proportional dimensions allowing ‘visitors’ to navigate through the hall and visit stands, where they will be greeted by 3D representations of products, HD videos and downloadable literature, generating real time sales enquiries.
Then there is FuturePrint Virtual Summit, taking place from 2 – 4 June and organised by FM Future. The event is set to feature webinars, interviews, discussions and virtual networking sessions. Topics will include commercial print, industrial print, wide-format and packaging.
In advance of the event the organisers will be hosting a series of webinars looking at topics including inkjet’s suitability for producing decorative surfaces and what the future might hold for inkjet technology.
A statement from the organisers said that ‘the objective of the summit is to provide an online platform to connect the international print industry, to facilitate knowledge sharing, valuable networking, product and service updates and provide the inspiration and support to stimulate business during and beyond this very challenging period.’
In addition to these new exhibitions individual companies are also launching their own initiatives in order to promote their new products.
Shortly after the postponement of Fespa Mimaki launched its Virtual Print Festival, a five week event featuring virtual stand tours, social media competitions and product launches.
