The specialist medias can be used on carpets, warehouses, floors, walls, motorbikes, cars and commercial vehicles

 

East Midlands-based Innotech Digital has announced its appointment as authorised UK distributor for General Formulations wide format digital print media, self-adhesive vinyls, over-laminates and mounting films.

The specialist medias can be used on carpets, warehouses, floors, walls, motorbikes, cars and commercial vehicles. 

Marcus Norman, regional sales manager, Innotech Digital, commented, ‘General Formulations medias are extremely well established in the US and we’re thrilled to be UK distributor. We will hold stock of all their most popular ranges, in the region of 30 plus variations.’

‘We’re looking forward to growing our brand with [Innotech] in the UK and seeing some of the wonderfully creative projects that their customers will produce in the future with our products,’ added Murat Zekeriya Kurdu, managing director at General Formulations.

Norfolk-based printer Repro Arts is already a fan of the new range – Clive Hill, managing director, commented, ‘We tried the GF Automark product and were very impressed with the results – it goes on easy and the print finish is outstanding. We will definitely be back for more.’

Other popular products that Innotech will be stocking include Traffic Graffic Matte Carpet vinyl, which creates vibrant and durable floor signage for carpets that won’t damage, peel or curl. The second is Concept 285 Roughmark – a hi-tack vinyl that can be applied to rough surfaces such as brick and can be removed without leaving any residue up to six months after installation.