Customers participating in the campaign to support education for children in Mali received a free Cyclus 100% recyclable notepad
Two hundred solar lamps will be sent to Mali as a result of Antalis and Arjowiggins Graphic’s collaboration with ChildFund Alliance.
As part of Antalis’ and Arjowiggins Graphic’s joint annual Cyclus campaign which called on the print and design community to watch a video about ‘Light to Learn’ during May and June 2017, one solar lamp was donated for every 25 views and the target of 200 lamps was quickly met.
The solar lamps will be distributed to children living in villages in Mali without electricity so that they can do their homework. The high spec solar lamps can supply up to 16 hours of intense light and up to 100 hours of soft light when completely charged, providing hours of extra learning time for economically impoverished communities.
‘It’s something that we take for granted but the lack of artificial light in third world countries poses one of the biggest stumbling blocks for children looking to progress their education,’ explained Mike Bennett, marketing manager for print at Antalis UK. ‘Almost all of ChildFund’s children around the world live in unelectrified communities where there is little to no light after dark – so something as simple as a solar lamp could make all the difference between passing or failing their exams.
‘We are therefore extremely proud to have supported our partner, Arjowiggins Graphic, in hitting their target and supporting ChildFund Alliance once again by providing 200 solar lamps to children in Mali,’ he concluded.
Launched globally in 34 countries, including France, Australia, South Africa and the UK, this latest initiative is part of an ongoing commitment by Arjowiggins Graphic and Antalis to fund the education of children in less privileged parts of the world.
