FESPA’s dedicated non-printed signage and visual communications event, European Sign Expo, has launched its 2017 campaign, under the strapline Dare to Create Different. 

The fifth edition of the European Sign Expo will see 75 exhibitors representing over 200 suppliers, covering channel lettering, illuminated signage including LED and neon, etching, engraving and dimensional and architectural signage.

‘We’re delighted to see the continued growth of European Sign Expo since its launch in London in 2013, with the largest number of exhibitors yet on the floorplan for 2017,’ said Roz McGuinness, FESPA Divisional Director responsible for European Sign Expo. ‘Our unified ‘Dare…’ campaign theme across both European Sign Expo and FESPA was conceived to encourage all businesses to find ways to stand out, spurring visitors to look for ideas that will help to expand their service offering and bring their creative ideas to life.’

Visitors to the exhibition, which has the support of the European Sign Federation, will also be able to participate in free sessions onsite. Example topics include: European Sign Code of Practice, hosted by Luc Steegmans, owner at ELBO Signs and Technology; CE Marking for Retail Shop Furniture and Related Items, presented by freelance electrical engineer Fausti Martin; and New Measurement Method for Light Emission, given by Ralph Hu, Engineer at Swiss Association VWP.

By registering for European Sign Expo, visitors will also gain free entry to FESPA 2017 for all areas of speciality print, as well as Printeriors for printed interior design. For free entry use code ESEM701.

European Sign Expo 2017 takes place 8-12 May at Messe Hamburg, Germany.