Wesley Dowding (L), operations director at Romax with Robin Sumner, managing director
Romax Marketing has chosen a system from Imprint-MIS to capitalise on growth opportunities.
The marketing services company has invested in Imprint’s Direct Mail Business Control System, which features an estimating module for multiple items, shop floor data capture, data handling and processing, and works instructions that make it easier to enter and control direct mail orders.
‘We have had our own bespoke MIS for some time now and to be honest we have out grown it,’ said Robin Sumner, Romax’s managing director. ‘Additionally, we are looking to fully automate our workflow and as Imprint offers JDF/JMF integration with all our machines including our Xerox presses and Horizon machines it ticked all the boxes for moving the business forward.’
‘We are very excited that Romax has chosen us,’ commented Wayne Beckett, Imprint-MIS’s sales and marketing director. ‘[They] will be looking to use full JDF/JMF integration in order to compare real costs against estimated costs, which in today’s market is very important.’
