The collection of 12 notebooks was produced on a range of creative papers supplied by Antalis.
To highlight the importance of paper in the digital age, Antalis commissioned and produced the ‘Book of 12’, a collection of notebooks containing interviews and examples of work from 12 international graphic designers.
The project was inspired by two simple questions: is the choice of paper still a creative act? Does it contribute to the impact of a message, an idea or a concept?
‘With the Book of 12 project, we wanted to hear what those in the graphic design and art community had to say about the role of paper in an increasingly digitalised world,’ explained Ian Webb, marketing director for Antalis. ‘Their very clear response is that paper remains a unique medium that delivers an emotional experience that digital devices cannot rival and is a source of inspiration.
‘However, we should not put paper and digital in opposition, he added. ‘Both have an important and complementary role to play in ensuring that communication is as effective as possible.’
Writer and specialist in graphic design, Véronique Vienne interviewed 12 graphic designers from cultural institutions, as well as brand experts and heads of advertising agencies. The full interviews were captured in individual notebooks, each showcasing a piece of the artists’ work with a unique design, choice of paper and printing technique.
The transcript of the interviews, a recorded interview with Véronique Vienne, as well as a video following the ‘making of’ the Book of 12, can all be found on www.bo12.com
