RGVA installed Olympics-themed banners on DFS’s entire fleet of commercial vehicles
The vehicle graphics company has printed and applied an Olympics-theme campaign to DFS’ entire truck fleet.
DFS athlete ambassadors Laura Trott, Max Whitlock and Adam Peaty feature in the campaign, which is Europe’s largest ever installation of the TraxxOne framing system in a single project.
The installation across nearly 500 vehicles at 60 DFS sites was completed within seven weeks. The banners were printed using RGVA’s EFI Vutek HS Pro printers on 450gsm material that features a virgin PVC face on a backing fabric made from recycled materials.
‘This is the single biggest installation we’ve carried out using Traxx products to-date, and also one of the most exciting, given the content of the banners,’ said Richard Cox, commercial director at Maidstone, Kent based RGVA. ‘We were more than happy to take on the challenge and are delighted with the results.’
