The HP Indigo 12000
Shutterfly, manufacturer and digital retailer of personalised products and services, has leased 25 new HP Indigo 12000 digital presses, marking the largest customer installation in HP Indigo history.
HP and Shutterfly officials disclosed the agreement during the drupa 2016 tradeshow in Düsseldorf, where the HP Indigo 12000 digital press is making its worldwide debut in hall 17. Shutterfly will shift production to its new HP Indigo 12000 fleet, and installation of the new presses will take place in summer 2016 to ensure the company is prepared for peak holiday season production of photo-specialty applications, such as custom photobooks, greeting cards and calendars.
‘Shutterfly has collaborated with HP for the better part of a decade, first as an early HP Indigo adopter and having since grown our business with HP in line with their steadfast innovation in the photo-specialty market,’ said Dwayne Black, senior vice president and chief operations officer, Shutterfly Inc. ‘This latest installation of an HP Indigo 12000 fleet will help Shutterfly continue to deliver innovative, personalised web-to-print product offerings to our customers.’
With its new HP Indigo 12000 digital press fleet, the company can handle the significantly increased volume of photo-specialty jobs and take advantage of the most recent HP Indigo innovations, including improved colour accuracy and consistency. They can also increase productivity and automation by utilising the new press’ larger print format, efficient workflow and automation tools equipped to handle thousands of jobs per day.
‘HP and Shutterfly have a like-minded determination to deliver the very best in quality standards for photo applications that often become long-lasting memories and keepsakes,’ said Mike Salfity, general manager and global head, Graphics Solutions Business, HP Inc. ‘We look forward to working with Shutterfly and delivering the right technology at the right time to help our customers meet mission critical production demands.’
