UK-based White Star Printing has invested in an EFI GamSys MIS/ERP solution to automate its hybrid production and administration processes. 

With growth in both analogue and digital print services assured, the company recognised at the outset that efficient order processing, CRM and production management were all key elements to streamlined operation and efficiency. As a result, White Star Printing chose GamSys for its modularity and ability to expand in-line with predicted business expansion.

‘This investment in EFI GamSys was a logical decision for the company during its first few months, and enables the business to adopt the right levels of MIS, ERP and process management as soon as possible,’ stated Max Middleton, managing director of White Star Printing. ‘Although we have long-term experience of working with management software, we fully appreciate the benefits of working with a modular solution designed for a hybrid workflow that can grow with our company and be augmented at any time.’

The system will handle job data generated for the company’s Komori B2 offset press as well as integrating seamlessly with the EFI Fiery digital front ends used the company’s Konica Minolta SRA3 digital devices.

With GamSys software, the printing team will gain full visibility to the production floor with advanced order and production management.

Steffen Haaga, regional sales director, EFI Productivity Software, added, ‘Print companies of all sizes, both new and established, are turning increasingly to automation for data entry and order management, and GamSys’s modularity is an ideal solution as it is designed to complement business growth and encourage diversity in print and related services.’

White Star Printing handles a variety of sheet-fed orders using both its offset litho and digital capabilities using its Komori and Konica Minolta platforms. Work includes promotional brochures, catalogues, folders and other standard print items, plus short-runs that include variable data and versioning.