New wide format graphics printers, presses and inks have been launched by HP for printers in the sign and visual communications sector. 

The new HP Latex and Scitex printers have been designed to deliver results faster and at a lower total cost. 

The HP Latex 370 Printer enables more unattended printing with higher capacity ink cartridges and the HP Latex Mobile App which can monitor print jobs remotely for peace of mind while away from the printer. 

Designed for unattended printing in high production PSP environments, the 64 inch HP Latex 370 Printer with the new three litre cartridges helps keep running costs low. It prints on traditional signage substrates like vinyl and banners as well as temporary textiles, canvas and wallpapers, increasing margins and productivity via the ability to change cartridges while printing and maintaining the high quality at high speed, instant dry and scratch resistance benefits of the 3rd generation of latex inks.

The HP Scitex FB550 and FB750 printers come equipped with an enhanced loading system to increase workflow as well as a new tabletop roll holder design for flexible substrates enabling easy, fast and efficient short-run printing.

‘PSPs and converters are challenged to do more applications and keep productivity high, while reducing costs and working with limited space,’ said Xavier Garcia, vice president and general manager, Large-Format Sign and Display Division, HP. ‘Backed by HP Latex and Scitex technologies, the new printers address demanding PSP and converter needs for lowering operational costs, increasing workflow efficiencies and broadening application versatility to drive profitable growth.’

The company has also announced the public release of its new HP Latex software developers kit (SDK), which allows third-party workflow and MIS developers to integrate their tools with HP Latex 370 printers for seamless workflow integration. 

For HP Latex 871 and HP Latex 370 printers, 3M MCS Warranty, is now available when using approved 3M films. Combining the quality and flexibility of HP Latex Inks with the 3M MCS Warranty, which covers fading, cracking and peeling, the new offering can help users venture into the vehicle wrapping market.