For its decorative foils to work alongside its existing manufacturing and distribution facilities, API Foils has opened a sales and distribution centre in Sheffield.

UK national sales and distribution manager, Mark Gilbert said, ‘This is a significant investment by API to further improve our customer service in the UK.  While we will retain slitting capacity and stock at our Livingston manufacturing site, we can now provide our full product range and finishing capability from Sheffield, which will improve the service we can offer our UK customers.’ 

‘We have also expanded our customer service team in both Sheffield and Livingston and have made it easier for customers to contact us by using just one number and email address.’

API Foils has invested in the latest machinery for spooling, cutting and slitting foil at the site to improve finishing lead times for UK customers. The new centre also holds circa 4 million square metres of foil across the full product range; hot, cold, pigment and holographic foil.  

Managing director at API Foils, Will Oldham commented,   ‘As we expand and see our market grow, we have invested in our infrastructure and customer support to ensure that we can continue to meet our customer’s demand.’

‘Our aim is to deliver the best service in the industry through local support and practical technical expertise.  We will help our customers optimise the use of our products at every stage of their process from design, through application to after sales service and ongoing development.’

The new Sheffield site is only one of a number of other large investments planned for the business over the next 12 months as it seeks to strengthen its position in the UK and across Europe.