Baumer AG has invested in a high speed, continuous 128 m/min Screen Truepress Jet520 colour inkjet press to service its expanding personalised colour direct mail business.

Based in Islikon, Switzerland, Baumer AG is a direct mail and security print specialist primarily serving non-profit, security/finance, administration, retail and agency sectors throughout Switzerland.

‘The way we work is more process- than product-oriented,’ said Daniel Jud, managing director. ‘Our aim is to help customers make their entire communication more efficient and more effective.’

The company enables even small and medium sized enterprises to outsource their entire customer communication; printed, Internet and e-mail-based. ‘It is very difficult these days for small and medium sized enterprises to meet the requirements of data protection and data security but we can offer that service,’ said Mr Jud.

Thanks to its Epson drop-on-demand inkjet printheads, the Truepress Jet 520 can reach speeds of up to 128 m/min at a maximum print width of 507 mm. This equates to some 1,700 sides of DIN A4 a minute.

‘Our typical batch sizes are between 10,000 and 100,000 copies, but documents are becoming more and more personalised and so the runs are becoming increasingly fragmented. Hence it was important for us to find a machine that excels at printing personalised data,’ added Mr Jud.

The press prints with environmentally friendly, water-based inks, which was also an important factor for him. ‘We have been quality and environmentally certified according to ISO 9001 and 14001 since 1993 and have been using mainly FSC paper since 2003. Ecological responsibility is an integral part of company policy for us so we didn’t even consider any other printing process,’ said Mr Jud.