Kees van der Looij has joined Hollanders Printing Systems as Commercial Director
Responsible for developing sales throughout Europe and internationally, Kees van der Looij has been appointed as Commercial Director of Hollanders Printing Systems.
Mr Van der Looij’s appointment follows the recent restructuring of the company to enable it to expand its production and marketing facilities to meet the demands generated by the worldwide increase of interest in wide-format digital textile printing. The new long term financial strategy now in place will enable the existing highly productive ColorBooster XL, to be complemented by additional products covering differing market sectors, augmenting the company’s industry presence and simplifying the transition to textile production now sought by many print service providers.
Roland Biemans, sales and marketing manager said, ‘Kees joins the company at an exciting time as we are now anticipating steady growth that will enable us to bring our ColorBooster solutions to a wider market area. The addition this year of new products to our portfolio will broaden our customer base and give more businesses the opportunity to benefit from a truly productive turnkey textile production solution, so additional sales support is essential.’
Previously with Zünd, he will bring an in depth knowledge of the wide-format digital printing market and his expertise will increase the profile of ColorBooster textile solutions throughout the display, sign making and décor sectors.
‘My time at Zünd has given me valuable long-term experience about the wide-format digital printing sector and the potential of new machine technologies, with textile production now making a significant impact in all the markets where decorated fabrics play a role,’ Mr Van der Looij. ‘I’m looking forward to working with the team at Hollanders. The company’s solutions are designed and manufactured to the highest standards, backed up with full support from a company that thoroughly understands user requirements.’
