The purchase of an Océ Arizona 360 GT and Zund cutting system has opened the door to more work opportunities for Leicester’s Phoenix Colour.
The company, which was established more than four decades ago, has expanded into digital flatbed printing through purchasing the new equipment.
Business owner Peter Davis, who first started a print apprenticeship 40 years ago, said, ‘The Océ Arizona and Zund are head and shoulders above the opposition in terms of quality. The investment, which will have paid for itself within three years, has given me a new lease in printing and has already brought more business to the company.’
New business is growing rapidly and approximately 25% of work previously done on other printers and mounted manually to substrate has already been transferred to the new printer. New outlets include various size boxes that are being printed and cut for bespoke promotional products such as game boards. As another example, kitchen companies require display boards for international business shows and others require print samples direct onto wood.
Another benefit is that 75% of die-cutting work previously outsourced is now done in house allowing the company to provide a business service from initial concepts and personalised marketing campaigns through to a fully equipped design studio, print operation and distribution channels.
‘The reason for buying Océ and Zund systems was based purely on quality against the competition,’ said Mr Davis. ‘Government funding helped reduce the price by £25,000 and it’s been so successful that I am now having a big sales drive in the POS market and expect to grow my business in that area by 25% in the next year alone.’
Colour Phoenix plc owner Peter Davis with the company’s Océ Arizona 360 GT
