Clarity Marketing, a cloud-based marketing system that dynamically shares contact data with the Clarity Professional MIS, now has an ‘enriched’ website together with new system features.

It now features an online product tour for what the developer said ‘goes far beyond a basic email marketing package.’ Users can quickly and easily implement marketing strategies on a controlled budget and achieve revolutionary results, Clarity claims.

‘When you break sales and marketing down it’s fundamentally a box-ticking exercise,’ says Clarity marketing product director Emerson Welch. ‘With our ground-breakingPersuasive Intelligencetools you can combine virtually any criteria from your database to create the ultimate profiled marketing list, leaving your customers with no option but to be interested in your proposition.’

These combinations could include favourite product, business type, payment method, location, email links clicked, historic event registrations, specific answers to surveys, he said, adding: ‘We’re defining the future of a joined up online marketing strategy in one simple drag-and-drop interface here. It’s going to blow your mind with the opportunities it can open up for your business.’

Users of Clarity can now capture visitor data directly from their website and see it arrive automatically into their MIS system. Using the auto-responder feature, emails created in the designer software can be sent out as soon as the new data arrives.

Contact: www.clarity-marketing.com