Wallpaper Ink’s new Roland printer is busy producing mural orders.
Specialist wall mural manufacturer Wallpaper Ink has added a second Roland VersaExpress RF-640 inkjet printer to its arsenal, citing ever-increasing demand for bespoke wall murals.
The Pontypridd company serves customers through its website, allowing them to choose mural images from more than 40 million options, as well as their preferred material and dimensions. The customer base is split 70/30 between private and commercial clients.
Both of the firm’s VersaExpress RF-640s, as well as its Roland cutting systems, are running 24 hours a day to produce made-to-measure wall graphics. Average mural sizes are 3m wide by 2.2m high, which can be completed in three hours. Wallpaper Ink offers next-day shipping for orders placed before 3 pm.
Scott Evans, managing director of the company, said a buzz has been growing around murals for more than six years. ‘Wallpaper is back in fashion generally and that, combined with a demand for personalisation, means a thriving market. People want their homes and businesses to be unique.’
He added that the decision to invest in a second VersaExpress RF-640 printer was made as the company was so happy with the first device, while new RIP software is improving print times and increasing margins. Mr Evans continued: ‘The accuracy on running roll-to-roll is great. This is good for us as it means less chance of error when moving the wallpaper onto the cutting machines.’
Next on the agenda for Wallpaper Ink is the introduction of two new wall covering products – a pre-pasted wallpaper and a self-adhesive wallpaper – as well as further growth into the European market.