Denmaur Paper Media has given a facelift to its flagship range, Amadeus, launching new branding and imagery, as well as adding to the range in the form of 400gsm Silk. Supporting the new identity, the company has produced new gate-fold covered swatches for both its Amadeus and Amadeus Digital grades.
Along with the standard offering Amadeus can also provide digital grades of paper, including some certified for HP Indigo printing. Both offerings also come with FSC certification.
Amadeus Gloss and Silk are produced at Burgo’s mill in Belgium, the nearest coated woodfree producer to the UK. Using pulp from locally sourced sustainable forestry, the integrated mill produces 365,000 tonnes of coated woodfree paper annually.
Burgo UK sales director, Paul Bussingham was pleased to comment, ‘The proximity of Ardennes Mill to the UK means that we are able to provide a tremendous bespoke and back up service, through the availability of cutter reels and mill stocks, to support Denmaur’s substantial Amadeus stockholding in the UK.’
Denmaur’s managing director, Nick Gee, stated, ‘Amadeus and Denmaur are almost tied in their history of growth and success. The new swatches underline our continuing commitment and investment in this product and our partnership with Burgo.
‘We are proud to have played a major role developing this product, adapting it in an ever changing market, providing sheets, web offset reels, CutStar reels and small format sheets for digital production.’
