Memjet has appointed Oscar Ibarra as global marketing communications director, he will oversee all facets of Memjet’s marketing communications strategy.
Mr Ibarra, who has joined from Movida24, will be responsible for leading a global marketing and social media strategy that encompasses both consumer-facing communications and B2B corporate initiatives.
‘Throughout his career, Oscar has helped a variety of consumer brands across diverse industries establish and expand their sales and marketing performance,’ said chief marketing officer Kevin Shimamoto. ‘His broad marketing background includes leading a marketing agency and holding leadership roles in the printing industry. As we look to grow our brand and technology platform equities, and connect with OEMs and brands in new ways, Oscar’s experience, focus and energy will play and key role in driving our success.’
‘I’m excited to join a growing company with such robust printing technology platforms that play an important role in enabling the transformation of the way brands communicate through printing to the customers,’ added Mr Ibarra. ‘Our opportunity to engage OEMs and their consumers in new and innovative ways is limitless, particularly considering the entrepreneurial culture at Memjet. I’m eager to work with the global teams and to leverage my experience to help grow the business and make Memjet one of the most innovative organisations in the world.’
