Mimaki Europe has announced it will host a three-part virtual event, the Mimaki Live Series, to support customers looking for inspiration and advice on how to maintain or revive business after the Coronavirus crisis is over.
Building on the success of its Virtual Print Festival, which took place in March and April this year, Mimaki has created a three-day programme for three market-focused virtual events:
- Event I – Sign Graphics – 30 June
- Event II – Textiles – 14 July
- Event III – Industrial Printing – 27 August 2020
Each event is intended to provide a platform for Mimaki representatives, customers, and suppliers to discuss the impact the crisis has had on their business and the wider industry, as well as share their experiences, challenges, and success stories.
‘COVID-19 is undoubtedly having a negative impact on many businesses, but lots of our customers and industry peers have been able to find ways to remain in business and even support their local communities during this challenging time,’ said Danna Drion, senior marketing manager at Mimaki Europe.
‘Our goal is to demonstrate how creative and resourceful businesses across the print industry have been in the face of a global crisis. Through these stories and the wider event programmes, we hope to play our part in helping to re-energise this incredibly tenacious and resilient industry and support printers as they navigate a new business landscape.’
The Mimaki Live events will feature panel discussions, opinion polls, live chats and Q&As, all designed to prompt important, topical discussions and share information and advice across the print community.