Nottingham-based Prosign Print and Display has expanded its production capabilities with the installation of a second Zünd cutting machine.

The company, which has specialised in wide-format work for more than 25 years, decided to invest in the Zünd G3 cutter in order to increase its capacity and to enable it to cut materials it couldn’t previously process.

Prosign has used Zünd products for many years. Originally using the machinery purely for its own work, the company now offers a cutting service to other trade customers, processing specialist materials like Xanita for PoS, exhibitions and retail.

‘We have always been committed to bringing our customers an unrivalled experience in specialist large format printing techniques,’ said Prosign managing director Steve Hardy. ‘While I don’t believe we are unique, I do think that we are one of the very few companies within our business sector that is still continuing to invest and striving to push our company forward during this difficult time.’

Looking back at his first Zünd purchase Mr Hardy recalled, ‘We initially put our neck on the block and purchased our first Zünd in 2013. Since that very first day. We have never looked back, our Zünd S3 cutter enabled us to start working towards our goal of becoming a truly bespoke visual communications company. We were able to achieve larger print runs, more intricate cutting and it also enabled us to become more efficient and therefore cost effective.

‘As a company we don’t really like duplicating plant and are continually looking at ways to add extra capacity and products to our services,’ he concluded. ‘We needed a cutter that would do the same as what the Zünd S3 did with a larger working area. We were starting to buy in heavy-duty cutting service ourselves and wanted to start to work with materials such as wood and aluminium. We needed a Zünd G3 and this is when we decided to start talking with Zünd about the best way to solve our problems, future proof our business and ensure that we could keep moving in the right direction!’