Recycled paper honeycomb manufacturer Dufaylite has partnered with Premier Paper for exclusive distribution of Ultra Board in the UK, under which Premier will stock, sell and deliver the board for PoS and similar applications from its 16 UK-wide sites.
Premier’s sales force will bolster the team at Dufaylite and support the development of a national presence and sales for Ultra Board. The agreement also reflects the Premier’s growth within the sign and display market.
Ashley Moscrop, managing director of Dufaylite, commented, ‘I am delighted to be working with Premier. We are extremely proud of our eco credentials and are fully committed to sustainability which is a common goal and real synergy between both of our businesses.
‘We are already one of the leading sustainable suppliers throughout Europe and this partnership will further strengthen our position in the UK, enabling us to reach even more customers.’
Brad West, display graphics business development director at Premier, said, ‘Ultra Board is a perfect addition to our extensive range of products because of its unique and innovative design and its ability to enable the production of some eye-catching 1D, 2D and 3D point of sale displays. Like many other products that we supply, there are no creative limits when it comes to the use and application of Ultra Board and this development enables us to offer another excellent product with our ‘Premier Service’, next day deliveries throughout the UK.’
Ultra Board is manufactured in the UK and is available in 10 and 16mm thicknesses. It comes in standard brown core and 3D white and can be made and cut to any length, reducing waste. It has a smooth, printable surface and Dufaylite claims an ‘unparalleled’ strength-to-weight ratio for the material, which it says offers ‘endless’ retail, display or exhibition possibilities. The sustainable core with multiple outer facing options is said to make it suitable for a range of projects, from long term installations to one-off displays or pop-ups. It can also be used for window dressings and banners, free-standing panels and signage.
