MacroArt has become the first UK & Ireland user to invest in the Durst P5 Tex iSub dye-sublimation roll printer, following a late 2021 investment in Durst’s Lift ERP integrated software platform to provide automated real-time scheduling, documentation, proofing and client support.
The UK-based branding and signage specialist, founded in 1992, bought the dye-sub printer with inline heat transfer to meet the demand for high quality, high speed and sustainable graphics across all the sectors it serves, including exhibitions, live events, sport, property and retail. The Durst iSub contactless fixing technology is said to ensure colour consistency and image sharpness, and to eliminate blurring or bleeding of colour.
Michael Green, MacroArt’s managing director, said, ‘Having invested previously in two Rhotex machines that gave us very good quality, reliability, productivity and versatility, and after significant research we once again partnered with Durst to upgrade our dye-sublimation print capability.
‘Investing in the P5 Tex iSub was a natural progression and one that doubles our capacity and changes a two-step process into a very fast one-step process.
‘We are delighted with the results. The P5 is extremely impressive, particularly its quality, wide range of fantastic colours and speed, as well as its superb inline fixation feature. Having the ability to stitch two materials together online with no chop and change, means virtually no waste of materials, which is extremely important with rising costs and shortages and is exactly the kind of feature that adds value to our customers.’
‘At both a machine and software level our investment with Durst is ensuring MacroArt is at the forefront of the latest print technology.’
Peter Bray, managing director of Durst UK & Ireland, said, ‘The Durst P5 Tex iSub is proving its reliability in 24/7 operation and delivering significant increases in quality, productivity and versatility to customers such as MacroArt. It’s brilliant that they have returned to pre-pandemic business levels. This new investment in our technology is a real sign of confidence for the future.’
