Wide-format print business MacroArt has printed and installed store signage, column graphics and a window display for the opening of a new high street charity shop in Buckinghamshire.
River Island’s charity partner Newlife, a national charity supporting disabled children and their families across the UK, approached MacroArt to develop and open its new store in High Wycombe. The new shop, which opened on 28 July 2022, is its tenth and, at 15,000 square feet, is its largest store to date.
MacroArt’s window display in Buckinghamshire
MacroArt’s commercial director Scott King said, ‘It was rewarding to be able to use so many facets of our retail display experience in delivering this great result for Newlife.’
Working with River Island’s design team and Andrew Murphy-Hayes, Newlife head of retail stores, MacroArt undertook all the site-survey, pre-production, print and installation duties for the new store, making sure the graphics were impactful and highly durable.
Unlike traditional charity clothing shops, Newlife does not rely on public stock donations. Instead, it gives customers the chance to buy brand new surplus women’s, men’s and children’s clothing stock acquired from a host of retailers at reduced prices.
Mr Murphey-Hayes added, ‘We are grateful to River Island and MacroArt for the help they have provided in delivering such a high quality and long-lasting result for our new store. It means Newlife can continue to provide even more disabled and terminally ill children and their families with the vital equipment and support they desperately need.’
