Antalis has provided an update on the incorporation of the portfolio of brands from its former supplier Arjowiggins Scotland into its own product offering.
The company reported that as part of its plans to re-launch and revamp these brands in the first quarter of 2023, it has carried out extensive analyses, product testing, benchmarking and onsite mill visits of numerous European fine paper manufacturers with the support of industrial experts, including former Arjowiggins specialists.
The new Olin Design range will be announced shortly with first deliveries beginning in early February 2023. Olin Design will offer a wide range of finishes and shades, suitable for both offset and digital printing. It will include coloured materials via the integration of the Pop’Set line and will continue to include a range of assorted envelopes. Antalis says that printing tests make it ‘extremely confident that Olin will deliver the exceptional printing quality consistent with the brand’s reputation.’
In respect of the other major brands to be relaunched – Conqueror, Keaykolour, Curious, Rives and Opale – te clompany says it is ‘progressing very well’ and will announce its full new range of Creative Papers by the end of January 2023 for deliveries in February/March. noting that ‘through an extensive matching process of tint, grain and surface characteristics, we can continue to offer the vast majority of the existing assortment, while adding some new innovative items.’
In countries where Antalis or other KPP Group distribution companies are not directly present, plans remain to continue to make these brands available through a network of distribution partners. During this transitional phase until Q1 2023, Antalis has acquired the remaining finished products from Arjowiggins Scotland to fulfil customer orders during this peak holiday season.