Go Inspire has welcomed Becky Sherwin as its new client development director.
Ms Sherwin joins the group from Abacus, where she was working as an account director for numerous clients. Prior to her work at Abacus, she has an additional five years’ experience in data at companies including Acxiom, Transactis and GBG.
Ms Sherwin said, ‘I’m excited to join Go Inspire, particularly at what I feel is a really pivotal time for the group – I think there are great opportunities to be afforded, not least due to the recent Xerox acquisition. It feels like a good time to join a growing business on its journey, and I can’t wait to get stuck in.’
Dimi Kyprianou, managing director of Go Inspire CX, said, ‘We’re delighted to welcome Becky to the Go Inspire team. She has impressive experience in data-led organisations and a commercial focus, which will prove invaluable when it comes to developing the team and looking out for new business. 2023 already looks set to be a great year for Go Inspire, and I think Becky’s appointment will help us realise our strategic vision.’
Go Inspire recently announced its platinum standard certification from Jicmail, the joint industry currency for mail. The accreditation recognises Go Inspire’s expertise in planning, measuring and evaluating mail campaigns with Jicmail data.