Oxfordshire-based business, Banbury Litho, has invested in a swissQprint’s Nyala 4 flatbed printer, with its neon inks and relief printing, helping the development of its high-end packaging projects. 

With several pre-requisites for their packaging success, the business wanted to invest in a new machine that would meet its print quality and efficiency demands. Over two years of extensive testing, research culminated in the installation of the swissQprint Nyala at its Banbury site. 

The combination of the Nyala’s process colours, along with neon pink, neon yellow, white and varnish, it was the best choice to aid the increasing demand for visually striking packaging and digital print. The colour options allow for highly creative bespoke designs, particularly in the demanding fragrance and beauty sectors.

The Nyala also improves the company’s capabilities in relief printing, an important aspect of its short run, high-end packaging projects. The ability to print on a variety of materials, including fluted packaging and corrugated board, further solidified the Nyala as the correct choice for the business.

Matthew Plant, managing director at Banbury Litho said: ‘Our investment in the Nyala further enhances are bespoke offering, particularly for our influencer market ventures where packaging and its unboxing are an integral part of the brand experience on platforms like Instagram. The neon inks and relief printing are a huge step forward, ensuring our packaging makes an immediate visual and sensory impact.’

The Nyala not only brings more value-added printing options, it also ensures the business can respond to the increasing volume for its packaging and digital print services. Previously, demand outstripped the capabilities of existing machinery, even with 24/7 operation. Now with the Nyala’s output of up to 206 square meters per hour, the multifunctional flatbed printer is ensuring production can more than keep up with customer orders. 

Sustainability also played a crucial role in Banbury Litho’s decision-making process. The company’s dedication to sustainability is complemented by the Nyala’s energy efficiency, which keeps power consumption minimal. Its reliability and precision conserve inks and saves time and resources, minimising wastage. Additionally, the use of Greenguard Gold certified UV-curable inks aligns with the company’s goals to minimise the environmental footprint of its printing.

swissQprint UK sales manager Steve Pridham said: ‘We’re always conscious that our customers want a machine that produces exceptional results, sustainably. Banbury Litho’s commitment to these values made the Nyala an ideal fit and the perfect way to influence its innovative high-end packaging and digital print solutions.’