Mail attention: Jicmail reveals Q1 figures and study findings
20 June 2023
Jicmail’s diary-based data captured from a panel of 1000 households every month revealed that in Q1, 95% of mail had some form of physical interaction…
door drop
Door drop increasingly ‘driven by more sophisticated targeting’
4 August 2014
New research from the Direct Marketing Association (DMA) reveals that annual UK door drop volumes (including leaflets, catalogues , newsletters and product samples) fell by 9% from…