survey

Two Sides research shows print popularity and paper concerns

4 August 2016

Providing insights into how consumers perceive and use paper, a survey carried out for the paper advocacy organisation by research firm Toluna indicates that despite…

Real green packaging wins few retail sales

11 December 2012

According to 58% of branding, packaging and marketing professionals, environmental issues have become so mainstream that consumers now automatically assume packaging will be environmentally friendly. A…